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14 May 2018
How to choose best platform for your ecommerce
Choosing the ecommerce platform to develop your online sales business is not easy. When you choose to sell online, the first step is precisely to choose the right ecommerce platform for your needs and type of business.
This is the most important investment, on which the success of your ecommerce will depend.First of all, you need to rely on specialized consultants who can best advise you on the technologies to be entrusted with the sale of your products.
Ecommerce platform: what to know before choosing
First of all, you should know that there is no one platform that fits all products.
In order to design an ecommerce platform, it is essential to define the requirements it must meet. There are many questions that need to be answered before approaching the choice of a platform: how many items do you want to sell? In Italy or also abroad? In how many languages do you want to sell? Do you want to have dropshipping functionality?
These are just some of the questions you need to ask yourself before choosing your platform. This choice will bring with it many consequences for your online business: the ability to use coupons, segment your target audience, act with marketing automation actions, manage multiple warehouses, and much more.
Ecommerce platform: which solution is the best for you?
If you want to sell online with a B2C business model, the choice is easier. Many of the platforms on the market as finished, non-custom solutions already have some of the functionality needed for this type of ecommerce within them.
In contrast, if you have to choose a b2b ecommerce platform, there are many things to consider. B2B business is more complex: it needs to be supported by ongoing sales strategies and communications to hit the desired goals.
Why choose an ecommerce platform with integrated CRM
Choosing the right ecommerce platform for B2B ecommerce is not easy, but neither is it impossible. The most suitable solution for this type of business is an e commerce platform with Integrated CRM, which allows you to have a single tool for managing your ecommerce and your customers.
In this way, you will save both on the use of dedicated resources, automating activities as much as possible, and on software maintenance, since it is a single system that can take care of the entire sales cycle.
Discover Rewix, the first B2B e commerce platform
If you're looking for a B2B e commerce platform designed by industry experts, discover all the features of Rewix now, the only all-in-one e commerce platform. In fact, in one platform it offers all the features you need to manage your ecommerce without any nasty surprises.
From catalog management, to product uploading, to marketing automation activities, every action is measurable and analyzable through sophisticated systems of business intelligence.
Here are our tips on how to choose the right ecommerce platform for you: look up the information you need or contact us for a personalized consultation!